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Fiat 500 celebrates diamond anniversary

Tuesday 04 July 2017, By Autovolo

Fiat 500 celebrates diamond anniversary

Fiat 500 celebrates diamond anniversary

The Fiat 500 is celebrating its birthday, 60 years after the first examples rolled off the production line.

The first ever 500 was built at the famous Mirafiori plant in Turin, Italy, on July 4, 1957, with production of the innovative small car continuing until 1975. Over those 22 years, almost four million models were sold, and Fiat estimates that 400,000 are still on the roads today.

The 500 nameplate gradually became a memory, until Fiat revived the 500 name for a new retro-styled city car in 2007.

The new 500 has been a huge, well-received sales success, with more than two million second-generation 500s leaving the forecourts in the last 10 years. The modern take on the classic styling of the rear-engined original model has been at the forefront of its success, winning World Car Design of the Year in 2009.

Ashley Andrew, managing director of Fiat Chrysler Automobiles UK, said: “The 60th birthday of the Fiat 500 may be small in stature but it’s a car that’s had a massive impact on the automotive world.

“Few cars can claim to have made the same impression on popular culture and even fewer still have continued to inspire others and imbue passion for six decades.”

In March, Fiat revealed a 60th anniversary edition of the 500 with just 250 examples arriving in the UK. Priced from £19,240, it came with a grey fabric roof, a combination of white and ‘pastel ivory’ paintwork, and a variety of special design touches.