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Roger Daltrey ‘Going Mobile’ as he creates special Rolls-Royce for charity

Wednesday 28 December 2016, By Autovolo

Roger Daltrey ‘Going Mobile’ as he creates special Rolls-Royce for charity

Roger Daltrey ‘Going Mobile’ as he creates special Rolls-Royce for charity

Rock legend Roger Daltrey will collaborate with Rolls-Royce to create two special Rolls-Royce Wraiths, the British luxury car manufacturer has confirmed.

Daltrey, who is the lead singer for world-renowned band The Who, will be the first of several British music legends to create ‘Inspired by British Music’ editions of the Wraith coupe.

Proceeds from the sales will be given to charities including the Teenage Cancer Trust.

Daltrey said: “I am enormously excited at the prospect of raising vital funds and awareness for the Teenage Cancer Trust in collaboration with Rolls-Royce, a true British icon. The themes, so perfectly expressed by the Rolls-Royce designers in in both cars, are as relevant today as they were when we first performed them.

“I worked hard with the designers to capture the spirit of our songs and what their lyrics mean to fans of all generations. I’m certain both cars will serve as the ultimate collectors’ pieces for any Who aficionado.”

Torsten Müller-Ötvös, chief executive officer at Rolls-Royce cars, said: “It says much about our marque’s enduring allure that so many of music’s greatest icons have held Rolls-Royce as the ultimate symbol of their success. We are delighted to collaborate with some of Britain’s most celebrated rock and vocal musicians on a project that promises to add to this legacy, by creating truly collectable masterpieces while supporting worthy charities.”